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Research papers

Measuring the television habits of ethnic minorities

Canada is a country of immigrants, and official government policy encourages bilingualism (English and French) and multiculturalism. Television services are provided in French and English across the country; cable and traditional over-the-air...

Catalogue: ESORMAR/ARF Worldwide Electronic And Broadcast Audience Research 1994
Authors: Owen Charlebois, Jim Matsui, Ken Purdye
May 1, 1994
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Citation

Charlebois, Matsui and Purdye (1994a, May 01). Measuring the television habits of ethnic minorities. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/measuring-the-television-habits-of-ethnic-minorities